Sports betting is about to get easier for Android users in Indiana. Google announced that its Play Store will begin allowing gambling apps on March 1.
This will provide ease of access for Android owners across the US, who have been saddled with download hurdles.
The exact timing for when specific gambling apps will be available depends on a case-by-case approval process. Still, sighs of relief are appropriate for those who have questioned Google’s reluctance to permit the apps.
Sportsbook, DFS apps to join Google Play store
Google’s support page now says it allows “real-money gambling apps, ads related to real-money gambling, and daily fantasy sports apps that meet certain requirements,” effective next month.
In other words, it will permit “valid licensed or authorized gambling apps” for numerous products:
- Online casino games
- Sports betting
- Daily fantasy sports
Google is making this change in 14 additional countries, including Canada and Mexico.
Apple users have been able to download gambling apps as easily as they can a Pac-Man game. But things haven’t been so easy for Android users.
Android users currently have to download apps directly from company websites, something that includes frustrations and worries like changing the phone’s security settings. The setup has undoubtedly cost gambling apps new customers.
It is also good news for operators who will see their products take on increased visibility on the Google Play store.
Sports gambling operators, including DraftKings and Penn National, saw their stocks rise following the announcement. In Canada, theScore saw a similar bump.
“As sports betting and iGaming continues to expand across the United States, we are excited that DraftKings Sportsbook and Casino apps will soon be available to download for Android users via Google Play,” noted DraftKings in a statement to Online Poker Report.
“This is a significant development for all sports bettors on Android and unlocks a huge market for mobile-app only sportsbooks like ours, @theScoreBet."
– theScore's Aubrey Levy on news that Google will allow real-money gaming apps onto GooglePlay storehttps://t.co/WjH1dauCk2
— Score Media and Gaming Inc. (@theScore_IR) January 29, 2021
Limitations to exist on Indiana Androids
State laws will limit app availability.
Most notably, this means online casino apps will not be allowed in Indiana since online casino gaming has yet to be legalized.
That could change in this year’s legislative session.
The legalization of online casinos has been a hot topic, and State Sen. Jon Ford filed a bill for this year’s legislative session. Its chances are better than ever, in part due to revenue concerns caused by COVID-19.
Indiana officials are looking down multiple avenues to raise funds. Considering the state’s success with sports betting, online casinos should be an obvious and welcome choice.
If legislators approve online casinos, access to them will be as simple for Android users as those with iPhones – a luxury not provided during the rollout of sports betting.
The only states currently permitted to offer online casino games are Delaware, New Jersey, Pennsylvania, and Nevada (only poker).
Google lists additional requirements for access to the Play Store, including:
- A developer must successfully complete an application process
- Developer must have a valid gaming license
- App must be free to download and install
- Must be rated Adult Only and prevent underage use
- App and its listing must display responsible gaming information