Indiana’s sports-betting industry continues to grow.
The past week has solidified the addition of three new operators. Their commitments grow an already-crowded field of companies offering their services to hard-charging Hoosier bettors.
The inference is clear: Indiana’s market, by now the envy of many in the Midwest, will remain a sports-betting success story through 2021 and likely beyond.
Records are falling. Operators are flocking. And money continues to change hands.
WynnBET takes major step toward Indiana launch
WynnBET is creeping closer to joining Indiana’s sports betting marketplace.
The Indiana Gaming Commission on March 1 issued Wynn Sports the necessary sports wagering vendor license to begin operations.
To operate in Indiana, the company is partnering with Full House Resorts. Full House Resorts owns Indiana’s Rising Star Casino, which will serve as WynnBET’s needed brick-and-mortar partner for launch.
Still, it remains unclear exactly when WynnBET will be available for Hoosier bettors.
Wynn Assistant Director of Public Relations Eric Kreller has not yet returned our request for comment.
The WynnBet home page lists Indiana’s status as “coming soon,” alongside Tennessee and Virginia. The app has already launched in Colorado, Michigan, and New Jersey.
Like others, Wynn is also expected to take advantage of online casinos in Indiana once they are legalized, although that will not happen in 2021.
Sportsbetting.com to join other Indiana sportsbooks
A 10-year agreement between Carousel Group and Caesars Entertainment means that Sportsbetting.com is now able to launch in Indiana.
The website and app is currently only live in Colorado, but the company now has market access to Hoosiers.
Carousel Group CEO Daniel Graetzer called Caesars, which operates two Indiana casinos, “a giant in the casino industry and the perfect strategic partner to help us aggressively expand our market access in the US.”
“We are also finalizing major updates to our products, including new mobile apps and a cutting-edge casino platform,” he added.
“Bettors continue to be more product savvy, which is why we built a user-centric tech company with full control over the user experience.”
Sportsbetting.com, meanwhile, is just one of many sportsbooks looking to launch in Indiana in 2021.
The state, which already offers 10 sportsbooks, is anticipating launches from the popular Barstool Sportsbook and others like 888Sport and SBK Sportsbook.
It will give Hoosiers a near-embarrassment of choices, although those with high name-recognition – specifically DraftKings and FanDuel – will likely continue to dominate.
Out of another Caesars partnership emerges fubo
A second Caesars partnership will result in another new sportsbook to the Indiana market.
On March 3, fuboTV announced a partnership with Caesars that secured market access in Indiana and New Jersey.
After its acquisition of Vigtory Sportsbook, fubo plans to launch an app that will allow subscribers to watch its sports tv offerings while betting simultaneously on the events.
The unique fubo Sportsbook is expected to launch near the end of the year. That said, skepticism has been voiced by those inside the industry.
Like Sportsbetting.com, fubo Sportsbook will partner with either Harrah’s Hoosier Park or Indiana Grand Casino.
“We could not be more excited to bring fubo Sportsbook to market in the fourth quarter, and [the] market access licenses for Indiana and New Jersey will help us reach even more consumers at launch,” said fuboTV CEO David Grandler.